6 Comments
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Oldcookie's avatar

Personally, I have started to think of these expensive and long tasting menus as similar to the chalkboard Omakase that are popping up everywhere. Most are not memorable or enjoyable and the selling point is not really dining pleasure.

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Mark Spivak's avatar

Great post, and I completely agree. It's almost impossible now to find a Michelin-starred restaurant (or an aspiring one) with an a la carte menu. Some people can eat that much, and others just can't sit in a chair for four or five hours.

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Dino Joannides's avatar

In most cases set menus are a business model and nothing more or less . Some restaurants simply cannot operate without this as a business model.

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Besim Hatinoglu's avatar

Yes, that is right. This piece appears to be written from a diner's perspective. Their interests do not always conflict, but in this case (and depending on who we are talking about) it does.

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Paul Peters's avatar

I cook à la carte, but I completely understand those who don’t. The more options you offer guests, the more daring their additional requests become. À la carte might bring in just enough to scrape by, even when your clientele ranks among the top ten percent of earners. In the end, it all comes down to economic viability.

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Jeffrey Merrihue's avatar

I own restaurants so I am sympathetic to the brutal realities of the business model - that doesn’t mean that I like it. I don’t offer tasting menus - probably why we don’t make money - and I don’t frequent tasting menus. I love ALC and favor and return to those restaurants. I don’t return to TM restaurants- I wi ll write my next substack on this topic. Thank you!

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